{"id":149090,"date":"2022-02-28T11:38:23","date_gmt":"2022-02-28T11:38:23","guid":{"rendered":"https:\/\/startups.co.uk\/?p=149090"},"modified":"2022-12-18T12:29:53","modified_gmt":"2022-12-18T12:29:53","slug":"the-metaverse-for-small-businesses","status":"publish","type":"post","link":"https:\/\/startups.co.uk\/business-ideas\/the-metaverse-for-small-businesses\/","title":{"rendered":"The metaverse: How should small businesses prepare?"},"content":{"rendered":"

[vc_row][vc_column][vc_column_text]The term ‘metaverse’ first entered most people’s vocabularies in late 2021, when social media giant Facebook rebranded itself to Meta, as a nod to the idea of a virtual reality (VR) world.<\/p>\n

Since then, the concept has been splashed over every major media outlet as consumers and business leaders seek to understand its meaning.<\/p>\n

But while experts say the metaverse is still years away from everyday use, the buzz has already begun. VR had a record year of investment in 2021 with £154m worth of capital being injected into the sector<\/a> – a 72% increase on 2020.<\/p>\n

Clearly, there are big opportunities emerging as the metaverse develops, but what exactly is it? And how should small businesses prepare for its impact?<\/p>\n

Read on to learn more about the real-life applications of the metaverse, and how you can get ahead of what promises to be a revolutionary new technology.[\/vc_column_text]<\/p>

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